Search Engine Optimisation (SEO)
Search engines are often used by customers looking for products and services, and more and more people are now finding websites through search engines rather than entering web addresses into the browser bar. Research shows that 9 out of 10 purchases online result from a search engine query.
So good rankings in the major search engines for your key search phrases are fundamental if you’re serious about generating business from the web.
There are many techniques which can be employed to boost your site in the search engines and the process is called Search Engine Optimization. It’s not as difficult as it's often made out to be, but it is time consuming and it is important to stay within search engines’ own guidelines.
Agile Creative offers an ethical SEO approach, only employing techniques which are approved by the search engines. Typically our approach includes:
- On-site optimization – to ensure that web pages are visible to search engines and organized properly so they will be found for your most important phrases. Of course this best done at the design stage but can also be done as a stand alone project. As nothing stands still for long on the web, it’s important to recognize SEO is an ongoing process.
- Link building – increasingly, and especially Google, now reward incoming links from other websites as ‘votes’ for your website. So the more links from quality, relevant websites, the higher your site’s position in the rankings. Link building involves identifying and approaching suitable websites with a view to gaining high quality incoming links.
Search engine optimization takes time to bear fruit, normally around three months, longer for a brand new domain. If you need instant results you should ask about our paid search advertising service which can be up and running in a matter of hours.
What can we do for you?
If you have a search engine optimization project you want to discuss or just want some advice, call Chris Griffiths on 01732 460052 or complete the Enquiry Form.
